Marketing in the Age of Resistance.
Updated: Jan 21, 2022
“‘Being about it instead of just talking about it’ is a huge priority not just for the marketing team, but for HubSpot as a whole. We love this article because it tells us that our blog, advertising, and website campaigns don’t exist in a vacuum that’s separate from societal injustices. In our team, we often begin with representation — but that’s only the precursor to more institutional and large-scale change within our organization. Marketing teams everywhere will benefit from saving and rereading this article.”